Spec Project Concept: This campaign works to build a strong community feeling between SelectHealth and residents of Utah and/or Idaho. In Idaho, SelectHealth is the local option for health insurance, and it is the only local choice for residents in Utah. As a result, this campaign builds on these neighborly roots to connect locals to their community health insurance company.
Print Ads
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/489fd8bf-41ce-4833-b77c-d015f649292c_rw_1920.png?h=57bbfa8292833e5313b77ce5a314b53b)
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/572c1ae5-03b7-4a3d-8183-efd9ac30bfc9_rw_1920.png?h=451f2b9e3ea539842c1a1fed962a5773)
Social Media
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/cfc5b20e-33b9-42c6-96c5-a07ea080d635_rw_1920.png?h=9accff2d6ab0627a835d07eddd349349)
Copy:
Hey Neighbor. Feeling lost? We are here to point you in the right direction. Download the SelectHealth mobile app today to uncover the neighborly path to healthcare.