Client work:. Below are examples of real client work I created for Blue Cross and Blue Shield Federal Employee Program, along with their FEDVIP branches for dental and vision coverage. I created copy for short form content, including posts for Instagram, Facebook, Twitter, and LinkedIn. I also worked on long form content such as FEP’s monthly newsletters and BlueNews articles. This work was done as a part of my internship at MERGE Boston.
Facebook
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/abce3dda-6edf-4a52-ac09-16869eac2422_rw_1200.jpg?h=0dc597915a6ad07a44e4a736754d4198)
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/4e5a5f79-eb26-4d57-8968-ab78cc5eec30_rw_1200.jpeg?h=820b76c9541b8ff43b5f2ddd502ac2d2)
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/3a7881a0-410b-437f-a0df-5c2e1ff7c5f7_rw_1200.jpeg?h=bb95c781602af6100461dc824a51fcf1)
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/40ef68ff-49bd-4e61-b820-54e0f5470cd5_rw_1200.jpeg?h=5030e72b8718965888679983cf32424d)
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/f1bd5ac1-0cdd-4fbf-9412-fb69d94c1d6f_rw_1200.jpg?h=94debc805e78d8b3dbe3afe69e6eefab)
Twitter
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/c540fc20-d422-450f-96f9-3bd592e7bad6_rw_1200.jpg?h=9c6ac3b7d6ea55309a218aa685494555)
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/cb3e5ca2-6480-40e5-a391-9c3f84ec2013_rw_1200.jpg?h=c9dff8869320c41641f92c7c7d770906)
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/d657a7bd-a69a-44ff-8f04-c70012a783c2_rw_1200.jpg?h=664e7de2f8f8b2d2c5b223d5a45f115a)
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/abd95a46-e35c-4858-8f78-a3cc01ed3da7_rw_1200.jpg?h=43ea7c2892aeb74315af1d05e42168bb)
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/2b1e9389-2282-40ae-bf6e-9b13e29a1eea_rw_1200.jpg?h=6b3d662b16b3fec1efa3b9e14c0fa78d)
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/544e4112-e6cb-41d7-a941-494bdec299f6_rw_1200.jpg?h=cdfb1bea68c74e973ca62ccfd01e4b9b)
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/fef6b5eb-c3f5-4394-955a-0bec604fa0bc_rw_1200.jpg?h=6cab22f5d3168e3a5d1b2a038e6e8d3c)
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/c5fc2ddd-65ff-4491-bec7-29967511b9b4_rw_1200.jpg?h=51e11f3c35d8fb1c4bc01ce6f1880efa)
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/57ed72fd-015b-4dfd-9afb-8b99b668cde6_rw_1200.jpg?h=aba7f36a36ce5eac9e650736fb6896c1)
Instagram
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/dcbcdcf1-0f34-4cbb-8d44-f21b27506e6b_rw_1200.jpg?h=b58309b257d0d5bd8bc19bfa37ff5f4a)
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/abd8a691-a1ee-4eed-8ce3-1afc593cb5bc_rw_1200.jpg?h=b31e39bf8d674a3b5a3c2aa6d2a257db)
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/2d614647-cdf3-45cb-bdb7-f59714613fc7_rw_1200.jpg?h=cd2c8d9d105497bb45866ad0dc9fbca8)
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/dcf4d468-0d4a-4f8a-9377-09bb9176f66a_rw_1200.jpeg?h=d543b948dcbddba792a2c3d5cec09574)
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/a12cd88d-a829-4ffc-94e6-cb4ccc5f8311_rw_1200.jpg?h=e01a4d0b70396ae08d0ce645aa91f5cd)
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/97de6931-67a3-461e-8e94-30d72c9fa07e_rw_1200.jpeg?h=49e2171fc184d1dbc11f0c7008780184)
LinkedIn
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/b37087c0-4d99-4c9b-adc4-a015a293870e_rw_1200.jpg?h=2721267a51b4c2742ab3fb3819c78a3c)
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/a4d5c9fe-7c45-49fb-a779-97efa43307df_rw_1200.jpg?h=9bbd39bff6b03754976fc4ad4a5648c6)
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/df62dd41-f8a3-410f-ac81-523c28144a96_rw_1200.jpg?h=1e64881a7d5b6320891ed0bf29e3ab20)
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/e4145743-e6e3-4fda-bd65-5292c3d5d816_rw_1200.jpg?h=e7132df99a4660548f807b77f343a2c1)
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/42289670-3d8b-4d70-94f7-e8fcc5838e53_rw_1200.jpg?h=865fcd5bc79c4a81940d0fb05c7098b2)
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/4fad9951-f1bf-41fe-b078-c13609130b9a_rw_1200.jpg?h=34fc0a0ab145fb723ede084c6dc52bbe)
BlueNews Email Article
![](https://cdn.myportfolio.com/4af9b3fa-2726-45fc-9a3f-80f2ec1eacd1/a0ff5f94-8fd6-4bd2-b6a2-ca9032d10f37_rw_1200.jpg?h=21d29a2bd1230934d7ae7107c69232b5)